BATNA-first negotiation platform

Stop negotiating
in the dark.

Negofi helps both parties in a commercial negotiation clarify their positions, understand their leverage, and reach agreement — without the months of back-and-forth.

PARTY A ZOPA PARTY B
BATNA Zone of Possible Agreement BATNA
Party A Score
0.74
Party B Score
0.61

Suggested convergence point: Term 3, Term 7

THE PROBLEM

Negotiations in the Middle East
take years. Not because deals are
complex — because the process is broken.

18–36
months for major commercial negotiations in the UAE
68%
of negotiation time spent on issues both parties actually agree on
$47B
annual economic cost of delayed commercial deals in MENA

Traditional contract software manages documents after the deal is done. Negofi structures the negotiation before lawyers are involved — focusing on the commercial substance that drives 90% of negotiation cycles.

HOW IT WORKS

From deadlock to deal
in three moves.

01

Define your positions

Each party enters their key contract points — pricing, terms, responsibilities, timelines. Not legalese. Commercial substance.

02

See the alignment zone

Negofi maps both sets of positions against a BATNA framework. The ZOPA — Zone of Possible Agreement — becomes visible to both parties.

03

Converge with confidence

The platform suggests specific terms where both parties can move. Each concession is grounded in BATNA logic — no one loses sight of their leverage.

FOUNDATION

Built on
first principles
of negotiation.

Negofi isn't a document editor. It's an intelligence layer that brings Fisher and Ury's Getting to Yes framework — the most tested negotiation methodology in the world — into a digital, bilateral platform.

BATNA Scoring

Every party's position is scored against their best alternative. The stronger your BATNA, the more leverage you have — and Negofi makes that legible to both sides.

ZOPA Visualization

The Zone of Possible Agreement isn't a black box. Negofi renders it — showing exactly where both parties can move and where they're diametrically opposed.

Bilateral Transparency

Both parties see the same framework. Neither can manipulate the analysis. Trust is structural, not assumed.

Commercial-First

Designed for commercial negotiation, not legal drafting. Pinpoints the substance of the deal — pricing, scope, timelines, responsibilities — before the lawyers arrive.

Every negotiation is a game.
Know your moves.

Negofi exists because the best negotiators in the world don't improvise — they prepare. They know their BATNA, they see the ZOPA, and they close deals while their counterparts are still passing the document back and forth.

Negotiate like you know how the game ends.